How gamification design turns every 1$ spent on marketing into 3$ of profit
Just 4 months after this Forbes article breaking news that Monopoly Go is “Generates $1 Billion In Revenue In 7 Months” another article, by GameStop released news that they made $1.5 Bilion of profit so far, while spending about $500 milions dollars on marketing – in just 10 months since its launch! if we look …
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